"For Immediate Release" or NOT "For Immediate Releae"

A lot of articles about press release writing will tell you to include the words "for immediate release" at the top of the press release. Never ever do this! This simply tells everyone that you are a beginner and you do not know what you are doing. Everyone knows that your press release is for immediate release. If it wasn't for immediate release, you would not have sent it!
 
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