CT Virtual Assistance Launches New Research Division

CT Virtual Assistance Launches New Research Division

June 04, 2015 (NORWALK, Conn.)
- CT Virtual Assistance (www.ctvirtualassistance.com) the Norwalk-based marketing and public relations firm, announced today the launch of their new division, YourResearchGenie.com. As research has been vital to the parent company’s success, owner, Michelle Anastasio - Festi, decided to expand her portfolio of services with the additional in-house brand, YourResearchGenie.com. Clients without research departments or staff can utilize this service for data collection, list generation and the like to broaden their reach, raise awareness, and ultimately enhance sales or PR.

Since 2011, CT Virtual Assistance has helped a range of companies -- both locally and nationwide -- attain their potential through steady growth. As Anastasio-Festi has most enjoyed marketing entrepreneurs, authors, speakers and coaches, they now make up the bulk of her current client base. CT Virtual Assistance has typically offered a selection of outsourced administrative, marketing and creative services, which complement the customer’s promotional efforts. YourResearchGenie.com, is an added plus. Extensive research -- be it creating media lists, lead list, and a bookstore roundup or assessing the competition -- Anastasio-Festi’s staff completes tailored requests in a timely, cost-effective manner via a selection of hourly packages.

“I see YourResearchGenie.com as a solution for many companies. Whether their focus is new business development, booking appearances or developing targeted customer lists, my team provides options that meet specific research needs, so clients can spend time on other aspects of their businesses,” said Anastasio-Festi.

As YourResearchGenie.com is an extension of the already established CT Virtual Assistance, current clients need not look far for additional assistance. In fact, active customers are already reaping results.

“When we chose to re-launch our business, Michelle defined and gathered reliable data that helped us set strategic direction with greater accuracy and prioritize how, when and with whom to spend our limited re-launch capital with greater confidence,” said Molly Sargent of ProImpress of Darien.

In addition, the researchers at CT Virtual Assistance have worked with several authors, scoping out signing venues, book reviewers, virtual blog tour opportunities, etc. to the delight of writers near and far. Anastasio-Festi, an author, herself, has penned the e-books, Toolkit and Tips for Conquering Local SEO (search engine optimization) and A Killer Marketing Plan for Self-Published Authors. In addition, she and her account managers have a special niche -- they have sure-fire knowhow on marketing self-published authors, such as Westport’s Rob Kaufman.

“CT Virtual’s research service is second to none. I wouldn’t have known how or where to start if I had to gather the information myself. They’ve saved me time and endless frustration by handling all aspects of research and providing priceless peace of mind, knowing that all the data is correct,” said Kaufman, author of One Last Lie and In the Shadow of Stone.

CT Virtual Assistance in Norwalk, Connecticut is a strategic partner for authors, speakers and coaches, delivering a variety of marketing and publicity services, now including extensive research via the recently unveiled, YourResarchGenie.com. For more information or to schedule a consultation, contact Michelle Anastasio-Festi at This email address is being protected from spambots. You need JavaScript enabled to view it. or visit http://www.ctvirtualassistance.com

Public Relations Contact:
Aline Weiller, Wordsmith, LLC
This email address is being protected from spambots. You need JavaScript enabled to view it.


This press release has been viewed 666 times on PR Buzz.