Movistar Mexico partners with Magzter to offer unlimited digital magazines

Movistar Mexico partners with Magzter to offer unlimited digital magazines

Telefónica's Movistar, one of the largest telecommunication operators in Mexico, has partnered with Magzter. Magzter, the world's largest digital magazine newsstand and content destination, will offer an unparalleled digital reading experience to Movistar subscribers. This partnership aims at offering Magzter GOLD, the “All-You-Can-Read” subscription model, which provides unlimited access to 4,000+ of the best-selling magazines and premium articles (including many from the top Mexican publishers) to Movistar's 760,000+ subscriber base.

Since people are becoming increasingly dependent on their smartphones for getting all the latest updates from around the world, this offering from Magzter is sure to delight the Movistar users. These users can enjoy reading magazines spread across 30+ exciting categories including automotive, business, comics, education, entertainment, fashion, fitness, lifestyle, news, politics, science, technology and travel.

The readers can not only enjoy unlimited access to superlative content from Mexico, but from all the major countries including Spain, USA, UK, Singapore, Australia, India, Canada and South Africa. Apart from leading Spanish-language magazines like Forbes México, Entrepreneur en Español, Revista Proceso, Playboy Latino, Tiempo, Cuore, Rolling Stone – México and MAXIM Mexico, Magzter also offers popular titles across 60+ widely spoken languages including English.

Magzter, which has so far saved 150,000+ trees by inspiring 35+ million users from around the world to take up digital reading, is quite confident of adding thousands of new users via this partnership. On the other hand, Movistar looks at consolidating its position by offering this one-of-a-kind value-added service to its subscribers.

"The priority of Telefónica Movistar will always be to have the best offer  to its users and with these alliances, we bet on new products and options that offer a differential experience with the best quality and at the same time offers new tools for the needs of our customers.”  - Maria Angeles Callejo, Deputy Director of Digital Services, Telefónica México

"We are delighted to partner with Movistar and offer our world-class digital reading service to their subscriber base. With Mexico boasting of many renowned publishers and its smartphone penetration constantly increasing, we see this partnership as an important step towards achieving our goal of becoming the ultimate digital reading destination.” - Girish Ramdas, CEO, Magzter Inc.

“In our constant endeavor to take Magzter to every nook and corner of the world, we always look out for exciting new partnerships to accelerate our growth. In this direction, we are thrilled to partner with Movistar and we firmly believe that thousands of their subscribers will take up digital reading and help us save more trees and the environment.” - Vijay Radhakrishnan, President, Magzter Inc.

About Magzter

Magzter Inc. is the world's largest and fastest growing self-service, cross-platform digital magazine store and newsstand with over 35 million digital consumers and more than 9,300 magazines from over 4,000 publishers. Headquartered in New York, Magzter has its local presence in London, Barcelona, Amsterdam, Mexico City, Cape Town, Chennai, Singapore, Tokyo and will soon be expanding to other countries. Founded by global entrepreneurs, Girish Ramdas and Vijay Radhakrishnan in June 2011, Magzter enables magazine publishers around the world to create and deliver digital editions of their titles to global consumers. Powered by its proprietary OREY Click Publishing® System, that allows publishers to upload their magazines with a single touch, Magzter also enables them to publish interactive/audio-visual content in the magazine as it supports HTML5.

The Magzter app is available on Apple iOS, Android (Google Play) and other popular app stores, as well as the web for browser based reading and devices. Users can buy their magazines on any of the devices/platforms mentioned above and seamlessly port their purchases to any other devices, a feature unique to Magzter.

Magzter also launched a path-breaking "All-You-Can-Read" subscription service called Magzter GOLD in January 2015, which gives digital readers unlimited access to thousands of magazines for a low monthly price. In August 2016, Magzter introduced the game-changing ezRead 2.0 feature for its apps, which enables smartphone users to enjoy magazine content the way it was meant to be enjoyed, with article text that is easy to read and is accompanied by stunning high resolution photography.

The company counts among its publisher customers some marquee names including Time Inc. (USA), Condé Nast (USA), Hearst (USA), American Media (USA), Bloomberg (USA), Maxim Inc. (USA), Black Enterprise (USA), Hearst Magazines UK, Dennis Publishing (UK), Time Inc. UK, Bauer Consumer Media (UK), Media24 (South Africa), Edipresse Asia (Hong Kong), India Today Group (India), Worldwide Media (India), Singapore Press Holdings (Singapore), Hearst Shkulev Media (Russia), Pacific Magazines (Australia) and Grupo Expansión (Mexico). Magzter has been rapidly increasing its publisher base with magazines from over 50 countries including the United States, United Kingdom, Germany, Spain, China, Hong Kong, India, Russia, Mexico, Indonesia, Thailand, Philippines, Malaysia, Singapore, etc.; making it truly the #1 choice for magazine readers and publishers globally.

Vijay Radhakrishnan
Co-founder and President
United States

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