Sep 25, 2007 -- /prbuzz/ --SUTRA Launches Globally October 2007
Would you like to be able to expose your brand, product and services to a niche market that is now considered one of the richest demographics is South Africa?
Being about 3 % of the population yet driving almost 10 % of Southern Africa’s Economic potential and trends, the Indian Market is an absolute MUST for YOU!
With one of SA’s greatest fashion gurus’, and one of the most sought after Strategic Director, and current brand ambassador of PORSCHE, Gavin Rajah is the creative director of this very dedicated publication and brand to access this as yet untapped market!
With Indian people in some of the most influential organisations in SA and globally, and with some of the most expensive lifestyles’, can you afford to miss out on this market?
Essop Pahad: Minister in Presidency: South Africa
Mr. Soobramoney: Deputy CEO Worldwide, Price Waterhouse and Coopers (largest accounting firm globally)
Leon Naidoo: COO: Barclays SA.
Mittal Steel: Mr. Mittal Jr
Edison Power, and Golden Horse Casino and SABC shareholding: Vivian Reddy
Actually pick up a copy of SA’s top 300 companies listings and try and find a company that does NOT have an indian in its midst…
SUTRA™ is not here to just focus on the indian market but is creating a dedicated channel for YOU to direct your brand to this extremely lucrative market !
Black diamonds you say? Forget it! The ‘Indian Pearls’ is where the money is!
With distribution networks spanning from London, Mumbai, Kenya, Botswana, Dubai and …of course SA nationally, SUTRA™ is set to give your brand, products and services the most effective exposure and great value for money…
35 000 copies for only the launch issue! We would like the international market to see what South Africa has to offer and show case the successes of Indians in South Africa.
SUTRA™ is the first Indian Lifestyle publication of its kind in South Africa, with an editorial and development team, extending from London to Mumbai. The diversity of the content is illuminated by exciting features from colourful Bollywood, fashion from sensual international catwalks, business and investment advice,beauty,health and tributes to inspiring legends.
Supported by its holding company, Kommal Holdings (Pty) Ltd, this brand new publication is set to launch in late October 2007, and targets one of the fastest growing market segments, namely; the young, dynamic and ambitious achiever.
In this age of modernism, one of SUTRA™ MAGAZINE’S objectives is to smooth the transition from conservative Indian tradition, to the more contemporary lifestyle lived by young, determined individuals, while retaining Indian ideals that form a significant part of the one’s value system.
The publication displays an impressive team, including the likes of the world-renowned fashion designer, Mr. Gavin Rajah who is the Creative Director of the magazine. London editor, Ms. Ishani Bechoo, is Deputy Editor of SUTRA™; and Ms. Bechoo’s portfolio includes editor of Asian Woman, Asian Bride, and Asian Groom, all of which are publications in London.
The Publication: High-gloss, A4 format magazine of approximately 112 pages
The Distribution: 35,000 Sold at exclusive retail outlets:National and International
The Frequency: Quarterly—Summer, Autumn, Winter and Spring editions
The content: 60% South African
40% Offshore
Although the Indian community comprises 3% of our South African population, Indians actually form almost 10% of the most influential people in SA!-Research by UCT Unilever Research Institute. Our aim is to highlight this fact and create exposure and the deserved recognition for these individuals.
With one of the most comprehensive editorial content spread, SUTRA™ is sure to appeal to the most discerning readers. The publication promises to be an exceptional read for those of Asian orient, and individuals fascinated by Indian/Asian culture.
We also believe that this will be and exceedingly effective method of publicizing UNICEF, as we are in the conceptualizing stage of raising funds and providing exposure for the Non-profit Organization.
We are the official recommended advertising medium of the Consular General of India to South Africa for all business enquires to South Africa.
The company is also registered in London, with Her Majesty’s Companies House.
Name and Registered Office:
SUTRA™ MAGAZINE LIMITED
SUITE B, 29 HARLEY STREET
LONDON
W1G9QR
SUTRA™ caters for a niche market that thrives on quality as a standard of living.
At this stage of development, SUTRA™ is eager to build a mutually beneficial relationship with your company.
We are inviting you to advertise, partner, provide gift inserts, or sponsorship for the launch, or act as a distribution medium for the publication.
With distribution networks spanning from London, Mumbai, Kenya, Botswana, Dubai and …of course SA nationally, SUTRA™ is set to give your brand, products and services the most effective exposure and great value for money…
35 000 copies for only the launch issue! We would like the international market to see what South Africa has to offer and show case the successes of Indians in South Africa.
Thank you.
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About the Press Release
SUTRA Magazine launches globally with Fashion Guru Gavin Rajah as the creative Director. Indian Fashion, business trends, online promotion and marketing, bollywood content, froma credible publication!
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