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ORANGE LABEL ART + ADVERTISING TAKES HOME DAVEY AWARD |
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January 08, 2008 |
NEWPORT BEACH, Calif. (January 9, 2008)—Orange Label Art + Advertising, one of Orange County, California’s longest-standing privately held advertising agencies, is honored to have taken home a Silver Award at the 2007 International Davey Awards for its radio campaign entitled, “Dahill: Winning With Leadership.”
“The Davey Award validates the power and benefit of Orange Label’s IAP™ (Integrated Advertising Platform™.) The ability to ensure that the client’s core marketing message is integrated throughout all media empowers the Orange Label Art + Advertising creative team to generate amazing work,” said Wes Phillips, C.E.O. of Orange Label, “In addition, Dahill is located in Texas and it is a privilege to work with a regional company with the willingness to grow their brand through a celebrity spokesperson (basketball superstar David Robinson) an extensive media mix and a multi-year marketing commitment.”
The Davey Awards exclusively honor the “Davids” of creativity, the finest small firms, agencies and companies in the world. David defeated the giant Goliath with a big idea and a little rock – just as small firms do each year. The annual International Davey Awards honors the achievements of these “Creative Davids” who derive their strengths from big ideas, rather than big budgets and is the leading awards competition specifically for smaller firms.
ABOUT ORANGE LABEL ART + ADVERTISING
Orange Label Art + Advertising, formerly Hunter Barth Advertising, is one of Orange County’s longest-standing privately held advertising agencies. Founded in 1972, the agency currently represents clients from across the United States, in a broad range of specialties. Orange Label Art + Advertising is the industry leader in document imaging advertising and works with both large regional dealers and major
international manufacturers. The agency principals are Wes Phillips, Ian Crockett and Rochelle Reiter. Key differentiators for the company include its ‘Orange Exploration’ approach to fact-finding, powerful ‘View from the Field’ research technique, and ‘The Juice’ different-and-better client branding method. For more information about Orange Label Art + Advertising, visit www.OrangeLabelAdvertising.com.
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About the Press Release
Agency is recognized for powerful radio campaign at the Third Annual International Davey Awards
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