HBA Global Expo: A Successful Event for New York Label & Box Works!
October 12, 2007
Oct 12, 2007 -- /prbuzz/ --Islandia, NY, 10/12/07: Over September 18-20, 2007, Manhattan’s Jacob Javits Center hosted 16,665 affiliates of the Health & Beauty sector for the 15th annual HBA Global Expo. This marked the third year that New York Label & Box Works has exhibited at the show. The conference, designed to promote product development and education in the cosmetic, fragrance, personal care, and wellness industries, attracted top names from the field such as Avon, Colgate-Palmolive, COTY, Estee Lauder, Johnson & Johnson, Kao Brands, L’Oreal, P&G, Shiseido, and Unilever, to name a few. It was a particularly exciting and successful event, according to New York Label & Box Works, because it was an appropriate venue at which to introduce its latest innovative packaging solution-the Resealable Label.
This year, New York Label & Box Works was able to effectively showcase and demonstrate the remarkable release, seal and printing of its new Resealable Label. The top layer of a resealable label can be peeled back to reveal additional content printed inside, and then resealed for future reference. This product proved timely at the show, as the health and beauty sector is experiencing an ever-increasing push to market in many different languages, while still observing stringent governmental requirements to include specific regulatory copy. An official statement released by New York Label & Box Works illuminates its enthusiasm regarding its reception at the show, “We are very pleased with the degree of quality attention our new resealable labels received…We connected with several quality leads, and look forward to continued success from this participation.”
Another timely solution that New York Label & Box Works enthusiastically promoted at the show was its folding carton and label combination. Because the company prints both folding cartons and labels, and draws from communicating prepress technology and staff to prepare the files for print, a unique offering of this company is folding cartons and labels that match. This seemingly simple idea can be difficult to achieve when purchasing these printed materials from separate vendors.
About the Press Release
New York Label & Box Works,label & folding carton printer,exhibits at the HBA show.Based on quality exposure of its new product,and quality connections made at the show,NYL&BW is pleased with HBA2007.


 
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