“Dirtiest” celebrities get SoCal Detox Formula after a customer survey
Written by Cynthia Lea   
January 08, 2008
SoCal conducted a customer survey among its customers about which celebrities they considered to have a “clean”, or healthy lifestyle, and which seemed like they has a rather “dirty” or unhealthy lifestyle. The voting is now officially closed. The “cleanest” celebrities (Jessica Biel and David Beckham) will receive the SoCal Cleanse Cleanest Celebrity Award, while the “dirtiest” (Amy Winehouse and Tommy Lee) will receive a 12-month supply of SoCal Cleanse Detox Formula and a Detox Lifestyle Makeover with detox and fitness expert Cynthia Lea.

The voting game was part of the company’s campaign to promote the Detox Your Life Program, to be launched in the beginning of 2008. The idea behind the program is that body toxic cleanse should be regarded as a lifestyle rather than as a quick fix. It is intended for people who want to have more energy and get rid of constant headaches, muscle aches, and digestion problems.

The Detox Your Life Program does not offer a quick solution, since it would then be very easy to return to old habits and have the same problems. SoCal wants to break the cycle of constant toxic issues with a whole lifestyle change. Rather than sudden changes, it is a gradual approach that gives small suggestions about people’s lifestyle that they can choose when to implement.

Consumers who want to get acquainted with the new program can now order a preview, including some basic information. The full Detox Your Life Program contains a specialized workout and yoga plan for detoxing, suggested meal plan and recipes, meditations and spiritual solutions, as well as numerous tips.

SoCal is mainly famous with its unique SoCal Detox Formula, a proprietary, all-natural blend of herbs that gently and effectively detoxes the body and eliminates Because unwanted side effects like headaches, nervousness, irritability, and nausea. SoCal Cleanse gives the body a gentle boost of energy and lightly suppresses your appetite while cleansing your entire body. It is offered in capsules and is easier to take than most other products available on the market.

Some of the benefits customers point out about detoxing includes increased energy, weight loss, clearer skin, reduction of cellulite, shinier hair and healthier nails, enhanced digestive system. The product is very popular among celebrity actors, models, and personal trainers.

The founder of the company is Andrew Pasquella, who has significant experience in the areas of fitness and nutrition and was a successful personal trainer.

About the Press Release
The game aimed at demonstrating how toxin cleanse is a matter of lifestyle


 
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